Masum Shamjad, COO of CareApps and CEO of Tulip Tech
18 Jun 2025
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The Architect Behind the Code: From Vision to Reality
When I partnered with Neemat Sadiq to form CareApps, I knew we were not just starting another software company. We were shaping a blueprint that would define the future of digital care. Neemat carried the lived reality of care homes, the inspections, the sleepless nights, the relentless pressure. I brought the architecture, the code, and the frameworks to transform her vision into something scalable, intelligent, and alive. Together, through CareApps, Empathika was born, not just a platform, but an engine for change.

Why Old Tech Kept Failing Care
Too many care homes were caught in a false choice: paper that was fragile, or digital systems that were clunky, rigid, and disconnected. As a technologist, I saw the same flaws repeat: platforms built in isolation, dashboards that gathered dust, features that ticked boxes but never lifted the daily burden. Care did not need more noise. It needed clarity, integration, and precision. The challenge was not to build more technology, but to build better technology.
Writing Humanity Into the Code
Great software does not live in lines of code. It lives in the moments it creates: a carer free to spend five extra minutes with a resident, a manager who sees compliance clearly instead of fearing the next inspection, a family reassured that their loved one is safe. Every decision in Empathika’s design carried one non-negotiable principle, technology must serve people, not the other way around. That meant fewer clicks, smarter prompts, intelligent flows, and architecture that adapts to reality, not theory.

Scaling for the Future, Not Just the Now
Technology without scale is fragile. From the beginning, Empathika was built to grow across multiple homes, multiple services, and the ever changing landscape of care regulation. Integration with pharmacies, HR systems, compliance frameworks, and AI driven analytics ensures that the platform not only meets today’s demands but anticipates tomorrow’s. In a sector where challenges shift quickly, Empathika is designed to bend without breaking, to evolve without losing its soul.
Tech With Soul, Care With Strength
Empathika is more than code. It is a living system, an intelligent backbone that protects residents, uplifts carers, reassures families, and steadies providers. My role has been to ensure the technology behind it is strong, resilient, and visionary enough to carry the weight of something bigger than software. Because at the end of the day, care is not about data points. It is about people. And technology, if built with purpose, can give them more than time, it can give them trust.

Author’s Note: What This Journey Taught Me
Building Empathika has been the most demanding journey of my career. It required not just technical skill but humility: to listen, to unlearn, to reimagine. Working alongside Neemat and her team taught me that technology succeeds only when it disappears into the background, when carers no longer feel the weight of systems, only the freedom to care. That is what we built. That is what makes Empathika different.